Being able to claim free makeup samples can be both exciting and non-expensive.
There are numerous legitimate ways to receive free makeup samples, allowing you to experiment with products before committing to full-sized purchases.
From online platforms to in-store opportunities, here’s a comprehensive guide to help you discover and obtain them.
Why Brands Offer The Possibility to Claim Free Makeup Samples
Cosmetic companies often provide free samples as a marketing strategy to introduce new products, gather consumer feedback, and build brand loyalty.
By allowing potential customers to test products, brands increase the likelihood of future purchases and positive word-of-mouth referrals.

Online Platforms for Free Makeup Samples
Claim free makeup samples in:
Sephora
Sephora offers customers the option to select two free samples with every online order.
These samples range from skincare to makeup products and are an excellent way to try new items.
Additionally, Sephora’s Beauty Insider program provides members with birthday gifts and exclusive promotions.
SampleSource
SampleSource is a platform that allows users to request free samples of various products, including makeup and beauty items.
By creating an account and completing a profile, you can receive samples tailored to your preferences.
Pixi Beauty
Pixi Beauty occasionally offers free samples through their website.
By visiting their free samples page, you can add available items to your cart and try out their products without any cost.
Product Testing and Review Panels
Joining product testing panels is another effective way to receive free makeup samples in exchange for honest reviews.
Influenster
Influenster is a product discovery and reviews platform where members can receive VoxBoxes containing free products to test and review.
By maintaining an active profile and engaging with the community, you increase your chances of being selected for campaigns.
BzzAgent
BzzAgent connects users with brands seeking feedback on their products.
After completing surveys and qualifying for campaigns, members receive free products to test and share their opinions.
Home Tester Club
Home Tester Club offers members the opportunity to test and review a variety of products, including makeup.
By signing up and completing your profile, you can apply for product tests that match your interests.
Toluna Influencers
Toluna Influencers is a community where members can participate in surveys and product testing.
By sharing your opinions, you can receive full-size makeup products from popular brands to test at home.
In-Store Opportunities
Visiting physical stores can also yield to claim free makeup samples.
Sephora
In-store, Sephora allows customers to request samples of various products.
By approaching a sales associate, you can receive samples of items like foundation or skincare products to try at home.
Department Stores
Many department store beauty counters offer free samples upon request.
Engaging with sales representatives and expressing interest in products can lead to receiving samples to test before making a purchase.
Beauty Subscription Boxes with Bonus Samples
While not entirely free, beauty subscription boxes provide a cost-effective way to try multiple products.
Ipsy
Ipsy offers a monthly Glam Bag containing five sample-sized products tailored to your beauty profile.
It’s an affordable option to explore new makeup items on a regular basis.
Birchbox
Birchbox delivers monthly boxes with curated samples of makeup, skincare, and haircare products.
Subscribers can discover new brands and products suited to their preferences.
Allure Beauty Box
The Allure Beauty Box includes a selection of editor-approved beauty products, often featuring deluxe samples and occasional full-size items.
It’s a great way to try high-quality products at a fraction of the retail price.

Tips to Maximize Your Chances
If you want to claim free makeup samples, consider:
- Create a Dedicated Email: Use a separate email address for signing up for samples and newsletters to keep your primary inbox organized.
- Complete Profiles Thoroughly: When joining product testing sites, ensure your profile is complete and up-to-date to match with suitable campaigns.
- Engage on Social Media: Follow your favorite beauty brands and influencers on platforms like Instagram and Twitter. Brands often announce sample giveaways and contests through social media channels.
- Provide Honest Reviews: After receiving samples, share your genuine feedback. Consistent and thoughtful reviews can increase your chances of being selected for future opportunities.
General Comparison
Here is a comparison table of all the resources mentioned in the article:
Platform/Resource | Cost | Sample Variety | How to Access | Main Benefits |
---|---|---|---|---|
Sephora (Online) | Free (with order) | Makeup, skincare, fragrance | Add 2 samples to cart at checkout | Trusted brands, regular availability, optional Beauty Insider perks |
Sephora (In-Store) | Free (on request) | Foundation, skincare, fragrance | Ask store associate | Personalized samples, immediate access |
SampleSource | Free | Makeup, skincare, household | Create profile and claim during campaigns | Tailored samples, broad categories |
Pixi Beauty | Free (limited) | Makeup | Visit “Free Samples” section of website | Direct from brand, occasional access to full-size items |
Influenster | Free | Makeup, skincare, haircare | Sign up, complete profile, apply for VoxBoxes | Full-size items, opportunity to review publicly |
BzzAgent | Free | Beauty, lifestyle, tech | Complete surveys, get matched to campaigns | Full-size products, earn reputation points for reliability |
Home Tester Club | Free | Beauty, personal care | Join platform and apply for tests | Community reviews, brand-backed programs |
Toluna Influencers | Free | Makeup, personal care, other | Fill out surveys and qualify | Combine surveys and testing for rewards |
Ipsy | $14/month | Makeup, skincare | Subscribe and create a beauty profile | Monthly delivery, personalized picks |
Birchbox | $15/month | Makeup, skincare, haircare | Subscribe online | Curated boxes, educational content |
Allure Beauty Box | $23/month | Premium makeup and skincare | Subscribe via website | Includes high-end and full-size items |
Brand Social Media | Free | Varies by campaign | Follow, comment, or enter giveaways | Early access to campaigns, influencer collaborations |
Department Store Counters | Free (on request) | Fragrance, skincare, makeup | Visit counters (e.g., Nordstrom, Macy’s) | On-the-spot testing, expert consultation |
Different brands and platforms offer varying types of samples.
While Sephora provides a broad range of high-end product samples, platforms like SampleSource may offer a mix of drugstore and niche brand samples.
Subscription boxes like Ipsy and Birchbox curate samples based on user preferences, offering a personalized experience.
Conclusion
Exploring and experimenting with new makeup products doesn’t have to be expensive.
By leveraging online platforms, participating in product testing panels, visiting stores, and subscribing to beauty boxes, you can claim free makeup samples.
Start today by signing up for these programs and following your favorite brands to discover the latest offerings in the beauty world.